Electronic Business


Introduction to Ecommerce - overview . IT and e-commerce , Internet-Intranets-Extranets. Electronic exchange forms (EDI). E- Marketing , on-line market research, e-services , consumer modeling. E commerce Positioning. Electronics stores - Virtual Enterprises .

Objectives

Introduction to Ecommerce - overview . IT and e-commerce , Internet-Intranets-Extranets. Electronic exchange forms (EDI). E- Marketing , on-line market research, e-services , consumer modeling. E commerce Positioning.

Prerequisites

none.

Syllabus

Introduction to Ecommerce - overview . IT and e-commerce , Internet-Intranets-Extranets. Electronic exchange forms (EDI). E- Marketing , on-line market research, e-services , consumer modeling. E commerce Positioning. Electronics stores - Virtual Enterprises .

COURSE DETAILS

Level:

Type:

undergraduate

(A+)

Instructors: NIKOLAOS MATSATSINIS
Department: School of Production Engineering and Management
Institution: Technical University of Crete
Subject: Computer Science, Information Technology, Telecommunications
Rights:

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