Business Strategy

History and concept of the Strategy Correlation of the Strategy with other forms of design Relations with Strategic Marketing Responsibility Strategic Planning - Privacy Business Risk Rating Design Techniques - object of the project strategic Contingencies The model Ansoff The BCG model The model of VC strategies Modules Values of the Company Strategic Planning Limits

Objectives

To understand the students the difference between planning and strategy, especially regarding: stratigikisTin them financial organization bodies secrecy surrounding stratigikesTin independence strategy of the products or services offered by epicheirisi.Tis strategic choices which correspond to investment epipedo.Na distinguish strategic planning tactics, politics and the public image of a epicheirisis.Me the successful completion of the course, students will be able: to devise reports addressed to investors regarding its competitive position epicheirisis.Na prepare suggestions implementation of various strategic choice models and the aitiologoun.Na compile reports on the strategic themes of an enterprise and to suggest an evaluation methodology tous.Na record a strategic plan that reflects the objectives of ependyton.Na prepare assessment reports concerning the investment evolution of a group of investors (mergers, splits, acquisitions, spreads, shrinkage etc.).

Prerequisites

No

Syllabus

History and concept of the Strategy Correlation of the Strategy with other forms of design Relations with Strategic Marketing Responsibility Strategic Planning - Privacy Business Risk Rating Design Techniques - object of the project strategic Contingencies The model Ansoff The BCG model The model of VC strategies Modules Values of the Company Strategic Planning Limits